Discourse Analysis

We make brands better by decoding culture

Lawes research shortlisted for Business Impact Award

Lawes research shortlisted for Business Impact Award

  Lawes research shortlisted for Business Impact Award. A ground-breaking research project that we worked on with Narrative Health and MSD is shortlisted for the award 'Best Business Impact' at the recent BOBI awards.  Other posts© 2019 Lawes Consulting. All rights...

5 hidden gems in your qual data

5 hidden gems in your qual data

Hey, researchers! Here are 5 things you didn't know were in your qualitative transcripts or raw data. Those transcripts are lit up like a Christmas tree if you know what to look for. All the items below come from discourse analysis, which is expressly designed to...

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