EPHMRA 2023 Conference is coming soon! 

Dr. Rachel Lawes is EPHMRA’s guest speaker on 29^th June, 14:15-14:50

SEMIOTICS is Rachel’s speciality. PHARMA is very rich in semiotics and Rachel has 20 years of experience serving pharma brands.

CASE STUDY: MENOPAUSE. There’s a lot of buzz around menopause right now, a lot of consumer demand, a lot of business opportunities for brands.

Where there’s excitement, there are also challenges. Find out how to be POSITIVE in your pharma marketing and make customers happy.

Semiotics solves marketing problems and makes brands more profitable. 

Click here to register; https://ephmraconference.org/ 

You can do semiotics! Use the links below to get Rachel’s books.

https://www.koganpage.com/product/using-semiotics-in-marketing-9781398607644 

https://www.koganpage.com/product/using-semiotics-in-retail-9781398603820 

#pharmaceuticals #menopause #hrt #pharma #advertising #communications #awareness #semiotics #signs #symbols #codes #marketing #retail #brands #consumer insight #brand insight

@EPHMRA @Bernadette Rogers  @Roy Rogers (Convenor) @Lawes Consulting @Kogan Page Marketing and Communications, @Rachel Lawes, @Joe Lawes