Are we falling in love with robots? - BBC News CAN WE LOVE ROBOTS? HUMANS MOVED TO HELP MACHINES This interesting story about delivery robots in Milton Keynes has at its heart a human insight: people are capable of an emotional response to robots that are in...

  Semiotics Boosts Retail Sales – Find out how and start using semiotics today!  Thanks very much to Ollie Banks for inviting Dr Rachel Lawes to be a guest on The Retail Transformation Show. The interview is live now! [198: How Semiotics Can Boost Retail Sales »...

  Which typeface should you choose for your brand? Should you get one custom-designed? Will your customers know what you are trying to say? Your customers draw conclusions from typefaces – so your choice can make or break your brand. Semiotics empowers you to use...

  How much would you like to be able to see into the future? Would you like to be able to form a clear vision of: ·     The future of BUSINESS? Do you know what a play-to-earn business model is and how you can use it? How about creator economies and decentralised...

  INCREASE SALES OF YOUR FMCG BRANDS BY 10% TODAY "Unilever sees an 8–10% uplift on category sales on a like-for-like store basis when its semiotic guidance is implemented." WARC newsletter, The rider and the elephant: How Unilever uses semiotics to drive in-store...

  "Our perfectly imperfect wedding was only a possibility because of Rosie and the wonderful folks in Skye.”Paul and Amanda Riesel were close to giving up on their long-planned wedding in Skye. Islanders rallied to save an American couple's wedding after their luggage...

  QUALITATIVE RESEARCH SUPERSTARS 12 JULY The one you’ve been waiting for … The Summer 2022 session of MRS Advanced Qualitative Methods! This course changes people’s careers in market research. What is it? It’s an acclaimed one-day masterclass, offered by the Market...

  Designers of smart cities know that sustainability and being eco-friendly is not just good for plants and animals, it’s good for people. People - your customers – relax when they are among trees and near water. Their mood improves, if they are on your business...

  A FREE GIFT FOR YOU! LAWES SEMIOTICS 20TH BIRTHDAY GIVEAWAY!Hey everyone, It’s our 20th birthday! Rachel Lawes founded Lawes Consulting in 2002 and to celebrate we are giving away semiotics-themed prizes. You could win either of two books by Dr. Rachel Lawes -...

  "Unilever sees an 8–10% uplift on category sales on a like-for-like store basis when its semiotic guidance is implemented." It was such a thrill to receive my regular WARC newsletter and find that Keith Sleight of #Unilever and I, and our joint presentation...

  Please listen to Conversation on Jagged with Jasravee Youtube Channel  https://www.youtube.com/watch?v=RByru-73cAY "#Individualism places a lot of demands and responsibilities on the #consumer. We've got this imperative now to be constantly working on ourselves and...

  “People around the world love curves, especially arches. In the average person’s life, there are thousands of experiences and cultural exposures in which we learn that where there’s an arch, there’s a space and time that is special – even sacred. Brands and...