by Rachel Lawes | Aug 10, 2022 | News
Semiotics Boosts Retail Sales – Find out how and start using semiotics today! Semiotics Boosts Retail Sales – Find out how and start using semiotics today! Thanks very much to Ollie Banks for inviting Dr Rachel Lawes to be a guest on The Retail Transformation Show....
by Rachel Lawes | Aug 9, 2022 | News
BOOST YOUR BRAND’S SUCCESS BY CHOOSING THE RIGHT TYPEFACE Which typeface should you choose for your brand? Should you get one custom-designed? Will your customers know what you are trying to say? Your customers draw conclusions from typefaces – so your choice can make...
by Rachel Lawes | Jul 18, 2022 | News
ICG 2nd part of a two-part read-along with Dr. Rachel Lawes How much would you like to be able to see into the future? Would you like to be able to form a clear vision of: · The future of BUSINESS? Do you know what a play-to-earn business model is and how you can...
by Rachel Lawes | Jul 18, 2022 | News
INCREASE SALES OF YOUR FMCG BRANDS BY 10% TODAY INCREASE SALES OF YOUR FMCG BRANDS BY 10% TODAY “Unilever sees an 8–10% uplift on category sales on a like-for-like store basis when its semiotic guidance is implemented.” WARC newsletter, The rider and the...
by Rachel Lawes | Jul 6, 2022 | News
BBC ARTICLE [23 JUNE] PAUL & AMANDA’S WEDDING “Our perfectly imperfect wedding was only a possibility because of Rosie and the wonderful folks in Skye.”Paul and Amanda Riesel were close to giving up on their long-planned wedding in Skye. Islanders...