by Rachel Lawes | Jan 12, 2022 | News
Using Semiotics in Retail: Leverage Consumer Insight to Engage Shoppers and Boost Sales Upcoming book “Using Semiotics in Retail” is full of original content. Here’s how it differs from the first book. Following the success of “Using Semiotics...
by Rachel Lawes | Dec 20, 2021 | News
BIG ANNOUNCEMENT! LAUNCH OF A NEW BOOK! BIG BIG ANNOUNCEMENT!!! We are thrilled to announce the launch of our NEW BOOK! SEMIOTICS IN RETAILHow to win at retail! BIGGER. BETTER. SEXIER. Available for pre-order now! Get a special pre-order discount of 20% off with the...
by Rachel Lawes | Nov 19, 2021 | News
MRS Advanced Qualitative Methods 24 November 2021 BOOK YOUR SPACE! JUST A FEW DAYS AWAY! BOOK YOUR PLACE NOW! Advanced Thinking in Qualitative Research Masterclass 24 November 2021 In collaboration with the Market Research Society (MRS) we are pleased to announce that...
by Rachel Lawes | Nov 3, 2021 | News
MRS Advanced Qualitative Methods 24 November 2021 Advanced Thinking in Qualitative Research Masterclass 24 November 2021 In collaboration with the Market Research Society (MRS) we are pleased to announce that we will be again hosting an intensive one-day virtual...
by Rachel Lawes | Oct 27, 2021 | News
Using Semiotics in Marketing: SEMIOTICS TIP OF THE WEEK – Tip 3: CONSIDER PRODUCING DIFFERENT VERSIONS OF YOUR REPORT FOR DIFFERENT AUDIENCES Semiotic Tip 3: CONSIDER PRODUCING DIFFERENT VERSIONS OF YOUR REPORT FOR DIFFERENT AUDIENCES If you are producing output...